Welcome to 25 in 5!

You are at the start of something new, something big! This 25 in 5 site is dedicated to the amazing realization that in the past few years plant-based diets have moved from the shadows into the bright sunlight of day.

Once the butt of jokes, plant-based food is now showing up on the menus of trendy restaurants and on the shelves of grocery stores from coast to coast. As more and more people know someone who eats a plant-based diet they learn more about it, realize it is easy to do, and eventually try it out. As more and more people do this a snowball begins to roll downhill, we reach the tipping point, and within 5 years 25% of the US will be eating a plant-based diet.